The Left is focusing its state‑assembly campaign in Baden‑Württemberg on a targeted outreach to voters with a migration background, delivering messages in their native tongues. According to the Friday issue of “Bild”, party chair Jan van Aken has worked with a language coach to rehearse greetings and short messages in Turkish, Italian, Greek, Bosnian, and Arabic.
The plan is to release a series of video clips on social media. The first clip appeared on Tuesday on Instagram, where van Aken speaks Italian about affordable housing and urges viewers to vote for the Left on March 8.
In a statement to the newspaper, van Aken explained the strategy: “In many conversations-including those at people’s doorsteps-we found that a large number of people with a migration history feel invisible to politics even after decades. A simple ‘Hello’ in Turkish or ‘Let’s stay in touch’ in Italian is an effective way to open the door to the hearts of many who have long felt detached from politics or hold no high expectations”. He added that it is respectful to address potential voters in their mother tongue.
Nationwide polling currently places the party at about 7 percent, above the 5 percent threshold. A recent Insa opinion trend shows the Left at 12 percent among respondents with a migration background and 10 percent among those without.