Munich-based transportation company Flix is poised to challenge Deutsche Bahn’s dominance in the German long-distance rail market with a new high-speed train offering. Flix founder and CEO André Schwämmlein outlined a distinct approach, emphasizing guaranteed seating for all passengers while streamlining onboard services.
Unlike the current system, Flix trains will not feature first-class accommodations or full-service dining cars, instead opting for automated snack vendors. Schwämmlein also highlighted a focus on accessibility and efficiency, promising level boarding and expedited entry and exit – modeled after urban subway systems – to minimize station dwell times.
A core element of the Flix strategy will be competitive pricing. “We will always remain cheaper than Deutsche Bahn” Schwämmlein stated. The company recently placed an order for 65 high-speed trains from Talgo, valued at up to €2.4 billion, which will be rolled out progressively. Specific routes and deployment schedules are currently under development.
While basic fares will be lower, Schwämmlein indicated that passengers desiring larger luggage allowances or premium seating will be subject to supplementary charges.
Beyond service innovations, Flix is also advocating for a more equitable competitive landscape. Schwämmlein asserts that current market conditions do not allow for fair competition, specifically citing limited access to vital infrastructure. He points to the DB Navigator app – Germany’s leading ticket platform, developed with public funds – as an example, noting that it currently lists tickets for most European rail operators “except” for Flix. He maintains that a technical integration is feasible and argues that the current exclusion represents an unfair disadvantage, indicating that Flix intends to address this issue.