Convenience Masks Underlying Systemic Concerns
A recent survey from the Bitkom, the German IT industry association, reveals a significant shift in how citizens access healthcare, with 64% now having booked at least one doctor’s appointment online.. This marks a dramatic increase over the past two years, rising from 50% in 2024 and a mere 36% in 2023. While 16% remain undecided and only 18% express outright resistance to the practice, the burgeoning adoption rate underscores a growing acceptance – and arguably, a reliance – on digital solutions within the German healthcare system.
The survey, conducted via telephone with 1,145 individuals aged 16 and over between September and October 2025, highlights the prevalence of specialized appointment platforms, utilized by 58% of respondents. A further 25% directly engage with practice websites, often via online forms or email.
The perceived benefits appear undeniable, largely driven by convenience. A staggering 84% of users and potential users cite the removal of barriers related to traditional phone access as a primary advantage. This is particularly critical given ongoing complaints regarding long wait times and limited accessibility for phone consultations. The flexibility of online scheduling, including access to appointments outside of standard hours (58%), timely reminders (43%) and the ease of short-notice availability (37%), further contributes to its appeal. The ability to easily cancel or reschedule appointments online (26%) is also noted as a significant perk.
However, the rapid adoption of digital appointment booking isn’t without potential complications. While the survey paints a picture of enhanced accessibility, critics argue that the reliance on third-party platforms raises concerns about data privacy and vendor lock-in for both patients and practices. The increasingly centralized nature of appointment scheduling could strengthen the position of these platforms, potentially leading to pricing pressures or limitations on practices wanting to maintain direct patient relationships.
Furthermore, the digital divide remains a factor. Despite the overall trend, the 18% who reject online appointments may represent vulnerable populations lacking digital literacy or reliable internet access – potentially exacerbating existing health inequalities. The push for digital solutions must be paired with investment in accessible alternatives to avoid unintentionally marginalizing those who are least equipped to navigate them.
Ultimately, while the ascent of digital appointment booking represents a technological advancement in German healthcare, it necessitates careful consideration of its broader systemic implications and a proactive approach to ensuring equitable access and safeguarding patient data in the evolving digital landscape.